Social media is an incredible tool, particularly for small businesses trying to make connections and learn more about their audiences. It allows for authentic engagements, as well as a platform to showcase products, services, and…
Keeping Your Content Fresh [3 Proven Methods]
Sometimes, blog and social media content pop into your brain quickly and easily. Sometimes, the writing comes effortlessly and you create an amazing piece of content on the first or second try. Other times, however,…
5 Surefire Tips for Using LinkedIn in Social Media Marketing
With 722 million members and 18 years of growth and circulation, LinkedIn has become one of the most important social networking sites to small businesses and small business owners. With its primary function of allowing…
4 Ways to Repurpose Content and Boost Your Online Strategy
Sometimes, you create a piece of content that truly resonates with your audience. It is clear and to the point, has lots of supporting evidence, and is a truly wonderful representation of your brand and…
4 Surefire Tips for Using Twitter
As one of the most used social media platforms in the world, Twitter has proven to be an incredibly effective tool for social media marketing. With its tight character limits and specifications on images, it…
4 Keys for Successful Consumer Engagement on Social Media
Over the past few years, social media has presented itself as more than just a tool for small businesses. Now, it’s a necessity for consumer engagement. Customers expect to be able to connect with the…
20 Social Media Post Ideas for Small Businesses
The dreaded social media rut: it happens to all of us at one point or another. Despite it being an incredibly useful marketing tool, one of the pitfalls of social media is that it is…
Using Digital Strategy to Achieve Your Goals
At Vervology, we specialize in digital strategy. We are firm believers in the power of intentional planning to reach your online goals as a business. Still, a digital strategy can seem like an abstract concept,…
Three Tips for Maintaining Customer Loyalty
Finding new clients and customers is both exciting and necessary for business. Still, it’s important to strike a balance between new customer outreach and current customer engagement. Your loyal patrons are the ones that helped…
Five Tips for Using Facebook in Your Social Media Marketing
Social media is an essential part of a business’s digital strategy. It’s a place where customers can interact with your brand, read updates, and learn more about what you do. According to a recent article…