In many ways, your website is a representative of your brand and your physical store. In the same way that you want your store or office to be neat, tidy, and thoughtfully laid out, you …
Protecting Against Trackback Spam: April Website Security
Have you ever gotten a strange comment on your website, particularly on a blog post? It may have been obvious spam or something only slightly related to the subject your post was about. If so, …
Top 5 Best Social Media Influencers to Follow on LinkedIn
Social media is an incredible tool, particularly for small businesses trying to make connections and learn more about their audiences. It allows for authentic engagements, as well as a platform to showcase products, services, and …
Website Hosting: Myth vs. Fact
The world of website hosting can be overwhelming, particularly for those who may not be technologically-inclined. There’s a lot of jargon that can be confusing and concepts that are strange to visualize. On top of …
Unlocking Your Content Creativity [3 Improvements]
When you have to create content on a consistent basis, it can be easy to fall into a schedule that prevents you from being truly creative. Sometimes, content creativity comes from seeing things from a …
Outstanding Website Design: A Straightforward Definition
If you’ve ever spent any time digging in the weeds of outstanding website design, you may have come to the conclusion that it’s much more complicated than you might think at first glance. It seems …
Website Management: The Good, The Bad, and The Ugly
Having a website for your small business is absolutely essential in today’s digital world. But website management is a full-time job all on its own. While there are several important and great things about managing …
4 Ways Vervology Solves Problems With Digital Strategy
At Vervology, we are a team of problem-solvers. We identify our clients’ pain points and find unique and creative solutions that help them excel forward. And since we operate within the digital space, we use …
Strategic Planning: What It Is, Why It Matters
When operating any business, planning for the future and long-term goals is an essential part of the company’s structure. This is where small business strategic planning comes into play. While it’s excellent to have a …
The Anatomy of Great Social Media Strategy
Social media strategy management at any given time can feel overwhelming, frustrating, and confusing. The platforms people connect on are constantly changing, with updates to algorithms, post types, and social norms and expectations. That can …