Take a moment to recall the last thing you bought online. Did the company’s website, blog, or social media sway your decision? More often than not, the content a brand shares significantly influences our choices. …
The importance of get to know your customers day – and every day
For small businesses, getting to know your clients or customers goals, values, and needs is mandatory when developing a great marketing strategy. While ‘Get to Know your customers Day’ is perfect motivation to gear attention …
3 forms of creating protection for your small business
Starting a business is a commitment that many don’t venture towards in life. It takes mass amounts of drive, time, effort, dedication, and self-trust to take the plunge of becoming an entrepreneur. With so much …
Social Media Lurkers: Who Are They?
Anyone who has listened to a talk radio show or popular podcast has probably heard someone call in to say, “Long-time listener, first-time caller.” Wouldn’t it be great if every person who lurked on social …
Vervology: The Who, What, and Why
Quite often, people ask our team what the word “Vervology” actually means, beyond being the name of our company. After that, their questions are usually about how we can help their small business, what services …
Successful Corporate Social Responsibility
One major thing that customers are interested in these days is how companies are helping others and making a difference outside of the walls of their stores or offices. In fact, around 71% of millennials …
Vervology’s Powerful Conversation on Tunes 92.5
Last week, Vervology’s own Sarah Steinbrenner had the opportunity to go on the local radio station Tunes 92.5. The discussion centered primarily around how Vervology helps small businesses around the area and our passion for …
4 of The Biggest Trends in Small Business 2021
Last year provided a lot of hard lessons to learn. Stores were often temporarily closed or could only offer pick-up services, and some had to shut down completely. There was a great deal of uncertainty …
3 Resolutions for Vervology’s Exciting New Year
Welcome to 2021! As the business year begins ramping up again and we take time to reflect on 2020, it’s customary to think about some resolutions, what we hope to achieve and improve upon in …
Digital Twins and Powerful Small Business Alternatives
You may have heard the term digital twin thrown around in the news or on the Internet lately. It’s an idea that’s steadily grown in popularity as larger companies have adopted the idea. And, since …