Having a website for your small business is absolutely essential in today’s digital world. But website management is a full-time job all on its own. While there are several important and great things about managing…
4 Ways Vervology Solves Problems With Digital Strategy
At Vervology, we are a team of problem-solvers. We identify our clients’ pain points and find unique and creative solutions that help them excel forward. And since we operate within the digital space, we use…
Strategic Planning: What It Is, Why It Matters
When operating any business, planning for the future and long-term goals is an essential part of the company’s structure. This is where small business strategic planning comes into play. While it’s excellent to have a…
The Anatomy of Great Social Media Strategy
Social media strategy management at any given time can feel overwhelming, frustrating, and confusing. The platforms people connect on are constantly changing, with updates to algorithms, post types, and social norms and expectations. That can…
SSL, TLS, and HTTPS: March Website Security
The world of systems and technology is filled with terms that the average person may hear every once in a while and yet never fully know what they mean. For some people, phrases like SSL,…
Keeping Your Content Fresh [3 Proven Methods]
Sometimes, blog and social media content pop into your brain quickly and easily. Sometimes, the writing comes effortlessly and you create an amazing piece of content on the first or second try. Other times, however,…
Website Management: Vervology’s Approach to Making an Impact
The key to website management is to think of the site as a living, breathing thing. It needs to be fed and continuously taken care of, well past its initial launch. That’s our philosophy at…
Content Strategy: Myth vs. Fact
A content strategy is an important and necessary piece of any digital strategy. You should have a plan for how you will engage your audience and what types of messages will connect with them. Still,…
4 Awesome Quora Questions on Website Design
The world of website design can sometimes be an elusive place. Certain colors, fonts, and aesthetics will highlight your brand, show your content is up-to-date, and make your business shine, while others will give subtle…
Digital Strategy: Expectation vs. Reality
At Vervology, we do a lot to help small businesses with their digital strategies. However, there is quite a bit of confusion regarding what digital strategy actually is and can do for your business. As…