With physical businesses having to close their doors due to the COVID-19 pandemic, as well as the overall increase in online shopping in the U.S., customers are turning more and more to their favorite stores’…
How to Support Local Small Businesses during these Trying Times
Supporting local small businesses has been of great importance now more than ever in the midst of COVID-19. Due to the resilience of small businesses in the area, they have been able to adapt to…
Five Key Points to Include in Your Digital Strategy
When trying to decide how to best utilize your online platform(s), getting started is often the hardest part. It’s difficult to know what your first steps should be, whether you’re hoping to revamp the website…
Crafting Content with Emotional Connections: Three Points of Contact
There is no doubt that it’s important for a target audience to interact with your content online. A big question, though, is how. First, how do you get audiences to care about your content? And…